User Behavior Analytics (UBA)

A subject is motivated by ideology to access, destroy, or exfiltrate data, or otherwise violate internal policies in pursuit of their ideological goals.

Ideology is a structured system of ideas, values, and beliefs that shapes an individual’s understanding of the world and informs their actions. It often encompasses political, economic, and social perspectives, providing a comprehensive and sometimes rigid framework for interpreting events and guiding decision-making.

Individuals driven by ideology often perceive their actions as morally justified within the context of their belief system. Unlike those motivated by personal grievances or personal gain, ideological insiders act in service of a cause they deem greater than themselves.

Regulatory non-compliance refers to insider actions that lead to breaches of laws, regulations, or industry standards governing organizational conduct. These violations may arise from deliberate misconduct, willful disregard, or negligent failure to follow established legal or compliance frameworks. In many cases, insiders exploit their access or authority to bypass controls, misrepresent information, or act in ways that conflict with regulatory obligations.

Incidents of regulatory non-compliance may involve unauthorized exports, sanctions breaches, anti-competitive behavior, or unreported conflicts of interest. Such infringements not only expose the organization to fines, legal action, and operational restrictions but also erode trust with customers, regulators, and partners.

A subject holds access to both physical and digital assets that can enable insider activity. This includes systems such as databases, cloud platforms, and internal applications, as well as physical environments like secure office spaces, data centers, or research facilities. When a subject has access to sensitive data or systems—especially with broad or elevated privileges—they present an increased risk of unauthorized activity.

Subjects in roles with administrative rights, technical responsibilities, or senior authority often have the ability to bypass controls, retrieve restricted information, or operate in areas with limited oversight. Even standard user access, if misused, can facilitate data exfiltration, manipulation, or operational disruption. Weak access controls—such as excessive permissions, lack of segmentation, shared credentials, or infrequent reviews—further compound this risk by enabling subjects to exploit access paths that should otherwise be limited or monitored.

Furthermore, subjects with privileged or strategic access may be more likely to be targeted for recruitment by external parties to exploit their position. This can include coercion, bribery, or social engineering designed to turn a trusted insider into an active participant in malicious activities.

A subject’s placement within an organization shapes their potential to conduct insider activity. Placement refers to the subject’s formal role, business function, or proximity to sensitive operations, intellectual property, or critical decision-making processes. Subjects embedded in trusted positions—such as those in legal, finance, HR, R&D, or IT—often possess inherent insight into internal workflows, organizational vulnerabilities, or confidential information.

Strategic placement can grant the subject routine access to privileged systems, classified data, or internal controls that, if exploited, may go undetected for extended periods. Roles that involve oversight responsibilities or authority over process approvals can also allow for policy manipulation, the suppression of alerts, or the facilitation of fraudulent actions.

Subjects in these positions may not only have a higher capacity to carry out insider actions but may also be more appealing targets for adversarial recruitment or collusion, given their potential to access and influence high-value organizational assets. The combination of trust, authority, and access tied to their placement makes them uniquely positioned to execute or support malicious activity.

A subject carries out covert actions, such as the collection of confidential or classified information, for the strategic advantage of a nation-state.

A subject accesses and exfiltrates or destroys sensitive data or otherwise contravenes internal policies in an attempt to prevent professional reprisals against them or other persons.

The subject has no threatening motive and is not reckless in their actions. The infringement is a result of an honest mistake made by the subject.

A subject is unaware that they are prohibited from accessing and exfiltrating or destroying sensitive data or otherwise contravening internal policies.

A subject accesses and exfiltrates of destroys sensitive data or otherwise contravenes internal policies as a result of motives not grounded in reality.

A subject is motivated by their political or philosophical beliefs to access and destroy or exfiltrate sensitive data or otherwise contravene internal policies.

The subject does not have a threatening motive. However, the subject under takes actions without due care and attention to the outcome, which causes an infringement.

A subject is motivated by resentment towards the organisation to access and exfiltrate or destroy data or otherwise contravene internal policies. 

A subject, driven by excessive pride in their nation, country, or region, undertakes actions that harm an organization. These actions are self-initiated and conducted unilaterally, without instruction or influence from legitimate authorities within their nation, country, region, or any other third party. The subject often perceives their actions as acts of loyalty or as benefiting their homeland.

While the subject may believe they are acting in their nation’s best interest, their actions frequently lack strategic foresight and can result in significant damage to the organization.

A subject accesses and exfiltrates or destroys sensitive data or otherwise contravenes internal policies with the aim to be caught and penalised.

A subject is recruited by a third party to access and exfiltrate or destroy sensitive data or otherwise contravene internal policies for in exchange for a personal gain.

A subject is persuaded against their will to access and exfiltrate or destroy sensitive data, or conduct some other act that harms or undermines the target organization. 

A subject, motivated solely by personal curiosity, may take actions that unintentionally cause or risk harm to an organization. For example, they might install unauthorized software to experiment with its features or explore a network-attached storage (NAS) device without proper authorization.

A subject connects their personal device, under a Bring Your Own Device (BYOD) policy, to organization resources, such as on-premises systems or cloud-based platforms. By leveraging this access, the subject exfiltrates sensitive or confidential data. This unauthorized data transfer can occur through various means, including copying files to the personal device, sending data via email, or using cloud storage services.

The subject develops a custom API that monitors specific activities, network traffic, and system changes within the target environment. The API could monitor HTTP/HTTPS requests directed at sensitive endpoints, track modifications to security group settings (such as firewalls or access policies), and identify administrative actions like changes to user accounts, data access requests, or logging configurations.

This tripwire API is embedded within various parts of the environment:

• Cloud Services: It hooks into serverless functions, containers, or virtual machines to monitor access and activity.
• Applications: It integrates into custom-built web applications to observe access to certain URLs, paths, or endpoints.
• Infrastructure Services: It monitors cloud management APIs (e.g., AWS, Azure, Google Cloud) for unusual activities indicative of an investigation.

Once deployed, the tripwire API continuously monitors network traffic, API calls, and system changes for indicators of an investigation. It looks for:

• Known Security Tools: Scanning for network traffic signatures from common security tools (like Nessus or nmap) or patterns associated with incident response teams.
• Unusual Access: Detecting attempts from IP ranges linked to internal security teams or cloud provider security operations centers.
• System Changes: Watching for actions typical of an investigation, such as new logging mechanisms, alterations to IAM roles, or the activation of cloud monitoring services.

The API can use whitelists for expected IP addresses or user accounts, triggering alerts if unexpected access occurs.

Upon detecting activity, the API tripwire can take immediate evasive actions:

• Alert the Subject: It sends covert alerts to an external server controlled by the subject, through an HTTP request, encrypted email, or messaging platform.
• Suspend Malicious Activity: If integrated into a malicious workflow, the API can halt ongoing data exfiltration or malware processes.
• Clean Up Evidence: It triggers scripts to delete logs, clear files, or reset system configurations to hinder forensic analysis.
• Feign Normalcy: It restores access controls and system settings to their default state, masking any signs of unusual activity.

Anti-trust or anti-competition violations occur when a subject engages in practices that unfairly restrict or distort market competition, violating laws designed to protect free market competition. These violations can involve a range of prohibited actions, such as price-fixing, market division, bid-rigging, or the abuse of dominant market position. Such behavior typically aims to reduce competition, manipulate pricing, or create unfair advantages for certain businesses or individuals.

Anti-competition violations may involve insiders leveraging their position to engage in anti-competitive practices, often for personal or corporate gain. These violations can result in significant legal and financial penalties, including fines and sanctions, as well as severe reputational damage to the organization involved.

Examples of Anti-Trust or Anti-Competition Violations:

• A subject shares sensitive pricing or bidding information between competing companies, enabling coordinated pricing or market manipulation.
• An insider with knowledge of a merger or acquisition shares details with competitors, leading to coordinated actions that suppress competition.
• An employee uses confidential market data to form agreements with competitors on market control, stifling competition and violating anti-trust laws.

Regulatory Framework:

Anti-trust or anti-competition laws are enforced globally by various regulatory bodies. In the United States, the Federal Trade Commission (FTC) and the Department of Justice (DOJ) regulate anti-competitive behavior under the Sherman Act, the Clayton Act, and the Federal Trade Commission Act. In the European Union, the European Commission enforces anti-trust laws under the Treaty on the Functioning of the European Union (TFEU) and the Competition Act.

A subject’s placement within critical business units or specialized teams can grant them access to highly sensitive operational data, strategic initiatives, and proprietary information. Roles within departments such as executive leadership, corporate strategy, legal, finance, R&D, supply chain management, and security operations position the subject to interact with confidential communications, forward-looking business plans, and strategic decision-making processes.

Subjects in close proximity to organizational leadership—including C-suite executives, senior directors, or key decision-makers—are uniquely positioned to access sensitive insights, manipulate decision-making, or gather intelligence on high-stakes initiatives. These individuals may be exposed to:

• Privileged communications such as internal memos, executive briefings, and strategic planning documents that are typically restricted.
• Pre-decisional data, including merger and acquisition strategies, product development pipelines, and market positioning strategies.
• Strategic operational plans outlining organizational direction, key resource allocation, and long-term goals.

Having direct or indirect access to leaders facilitates eavesdropping on confidential conversations and provides early awareness of business initiatives. This proximity allows the subject to assess organizational vulnerabilities or identify high-value targets for insider exploitation. Furthermore, the subject may be positioned to:

• Influence decision-making through the selective manipulation of information presented to decision-makers. This could include distorting risk profiles or promoting particular courses of action that align with their objectives.
• Shape the outcome of high-value transactions such as mergers, acquisitions, and partnerships by influencing the information executives receive or the strategies they adopt.
• Alter project and resource prioritization by subtly steering leadership towards certain initiatives, products, or investments.
• Impact compliance and risk management practices, potentially distorting organizational responses to regulatory requirements or operational risks.

Subjects in such positions hold considerable power to shape business outcomes—both through direct influence over strategic initiatives and by gaining early insights into organizational direction, which can be exploited for personal gain, external manipulation, or other malicious intents.

Additionally, such individuals may become targets for recruitment by external entities seeking to exploit their access to confidential business data or influence over strategic decisions. Their proximity to leadership and critical business functions makes them an ideal conduit for conducting insider threats on behalf of external adversaries.

A subject with a people management role holds significant influence over their direct reports, which can be leveraged to conduct insider activities. As a leader, the subject is in a unique position to shape team dynamics, direct tasks, and control the flow of information within their team. This authority presents several risks, as the subject may:

• Influence team members to inadvertently or deliberately carry out tasks that contribute to the subject’s insider objectives. For instance, a manager might ask a subordinate to access or move sensitive data under the guise of a legitimate business need or direct them to work on projects that will inadvertently support a malicious agenda.
• Exert pressure on employees to bypass security protocols, disregard organizational policies, or perform actions that could compromise the organization’s integrity. For example, a manager might encourage their team to take shortcuts in security or compliance checks to meet deadlines or targets.
• Control access to sensitive information, either by virtue of the manager’s role or through the information shared within their team. A people manager may have direct visibility into highly sensitive internal communications, strategic plans, and confidential projects, which can be leveraged for malicious purposes.
• Isolate team members or limit their exposure to security training, potentially creating vulnerabilities within the team that could be exploited. By controlling the flow of information or limiting access to security awareness resources, a manager can enable an environment conducive to insider threats.
• Recruit or hire individuals within their team or external candidates who are susceptible to manipulation or willing to participate in insider activities. A subject in a management role could use their hiring influence to bring in new team members who align with or are manipulated into assisting in the subject's illicit plans, increasing the risk of coordinated insider actions.

In addition to these immediate risks, subjects in people management roles may also have the ability to recruit individuals from their team for insider activities, subtly influencing them to support illicit actions or help cover up their activities. By fostering a sense of loyalty or manipulating interpersonal relationships, the subject may encourage compliance with unethical actions, making it more difficult for others to detect or challenge the behavior.

Given the central role that managers play in shaping team culture and operational practices, the risks posed by a subject in a management position are compounded by their ability to both directly influence the behavior of others and manipulate processes for personal or malicious gain.

A third party private organization deploys an individual to a target organization to covertly steal confidential or classified information or gain strategic access for its own benefit.

A subject facing financial difficulties attempts to resolve their situation by exploiting their access to or knowledge of the organization. This may involve selling access or information to a third party or conspiring with others to cause harm to the organization for financial gain.

A subject covertly collects confidential or classified information, or gains access, with the intent to sell it to a third party private organization.

A subject uses personal social media accounts to post statements or other media that can result in brand damage through association between the subject and their employer.

A subject uses existing access to social media accounts owned by the organization to post statements or other media that can result in brand damage.